The World's Largest Gathering of Shopper Marketing Professionals
The Shopper Marketing Expo covers the entire universe of shopper marketing to inspire marketers and retailers with collaborative solutions and actionable strategies that influence decision-making along the path to purchase.
In just a few short days, the Expo delivers business strategies and tactical skills that translate into lasting results for you, your brand and your trading partners.
Nearly 4000 marketing, retail and industry attendees
150 leading edge exhibitors across 50+ product categories
75 renowned speakers and Path to Purchase Institute faculty
24 hours of unrivaled educational seminars
12 hours of viewing world-class in-store activations in the Design of the Times Gallery
3 in-depth symposiums
2 inspiring keynote addresses
10 avg mph of Chicago winds at beautiful Navy Pier
The Shopper Marketing Expo is Produced By the Path to Purchase Institute
The Path to Purchase Institute is a global association serving the needs of retailers, brands and the entire ecosystem of solution providers along the path to purchase. Through a variety of platforms the Institute engages, informs and empowers its members and the industry at large. The Institute's mission: To foster best practices and a deeper understanding of all marketing efforts and touch-points that influence and culminate in purchase decisions at retail.